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Press Releases

August 23, 2010
CMO COUNCIL TEAMS WITH PLANET OI' TO BENCHMARK THE POWER OF MOBILE RELATIONSHIP MARKETING

New Research and Mobile Marketing Pilot Programs Planned with Leading Consumer Brands and Loyalty & Rewards Program Operators

August 3, 2009
COMPETITIVE CRUNCH AND CONVERGENCE IN COMMUNICATIONS MARKETPLACE FUELING INCREASED CUSTOMER CHURN, TESTING LOYALTY

New Study by the CMO Council and the Customer Experience Board Highlights Critical Need For Improved Customer Retention and Handling to Staunch Defections

March 16, 2009
MILESTONE THOUGHT LEADERSHIP CAMPAIGN LAUNCHES TO HELP SERVICE PROVIDERS EXCEED CUSTOMER EXPECTATIONS VIA IMPROVED MANAGEMENT OF THE CUSTOMER EXPERIENCE

CMO Council’s New Customer Experience Board Initiative to Drive Best Practices for Delivering on Brand Promises and User Satisfaction Levels




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