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Books
Books
Chief Customer Officer : Getting Past Lip Service to Passionate Action
Jeanne Bliss
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Clued In: How to Keep Customers Coming Back Again and Again
Lewis Carbone
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more info »
Consumer Behavior
Michael R. Solomon
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Convergence Culture: Where Old and New Media Collide
Henry Jenkins
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more info »
Creating and Delivering Totally Awesome Customer Experiences
Blaine W. Millet and Gary W. Millet
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more info »
Creating Do-It-Yourself Customers: How Great Customer Experiences Build Great Companies
Peter C. Honebein and Roy F. Cammarano
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more info »
Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers
Bernd H. Schmitt
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Engagement: Winning the Battle for Customer Hearts and Minds
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Handbook of CRM: Achieving Excellence through Customer Management: Achieving Excellence Through Customer Management
Adrian Payne
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Making Meaning: How Successful Businesses Deliver Meaningful Customer Experiences
Steve Diller, Nathan Shedroff and Darrel Rhea
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Managing the Customer Experience: A Measurement-Based Approach
Morri Wiburn
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Managing the Customer Experience: Turning customers into advocates
Shaun Smith
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Managing the Customer Experience: Turning customers into advocates (Financial Times Series)
Shaun Smith & Joe Wheeler
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Revolutionize Your Customer Experience
Colin Shaw
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Shift Happens: The New Age of Bank Marketing: How Changing Lifestyles And Customer Experience Are Challenging Bank Marketers
Nick Vaglio and Bruce Clapp
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Strategies For Effective Customer Education
Peter C. Honebein
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The Customer Relationship Management Survival Guide
Dick Lee
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The DNA of Customer Experience: How Emotions Drive Value
Colin Shaw
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The Loyalty Guide
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The Mobile Revolution: The Making of Mobile Services Worldwide
Dan Steinbock
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The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
Joseph Michelli
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more info »
The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
Joseph Michelli
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What Customers Really Want: Bridging the Gap Between What Your Company Offers and What Your Clients Crave
Scott McKain
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more info »
What's the Secret: To Providing a World-Class Customer Experience
John R. DiJulius
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more info »
Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution
Monique Reece
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Building Great Customer Experiences
Colin Shaw and John Ivens
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more info »
Chief Culture Officer: How to Create a Living, Breathing Corporation
Grant McCracken
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more info »
The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy.
Adrian C. Ott
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more info »
Winning with Customers: A Playbook for B2B
D. Keith Pigues & Jerry Alderman
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more info »
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Especially in this economy, customer service matters
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