A groundbreaking thought leadership program called the Customer Experience Board is addressing the critical need for communications service providers to optimize customer experience and heighten retention in a highly convergent, competitive, and demanding customer market. The Chief Marketing Officer (CMO) Council will bring together the Business Performance Management (BPM) Forum, Amdocs, and key industry and customer service organizations in a campaign to drive best practices and thought leadership in integrated customer experience management among service providers worldwide.

Bringing marketers together

The initiative includes the formation and operation of the Customer Experience Board, a dedicated knowledge center and global think tank comprised of concerned marketers from leading service provider organizations and key industry experts who will interact and engage to gather insight around improving global integrated customer experience management and promote best practice adoption in this critical area of business performance.

The Customer Experience Board will be focused on benchmark studies, audits and competency assessments, content aggregation, report publication and syndication, peer-to-peer interactions, best practice development, vertical industry analytics, and global models and frameworks for integrated customer experience management.

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A global think tank of concerned marketers and key industry experts
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